Recently, the domestic food flavoring industry is undergoing a structural transformation. With the increasing demand from consumers for healthy and clean labels, the investment in natural flavors has significantly increased. It is expected that the market share will rise to over 40% in the next five years.
Technological innovation has become a key driving force. Natural flavors produced through biological fermentation technology have been successfully applied in the dairy and beverage industries, with their flavor stability improving by 30% compared to traditional extraction processes. Many leading enterprises have established a complete industrial chain system from raw material cultivation to product development. Specialized raw material cultivation areas have emerged in places like Shandong and Yunnan.
Regulatory standards have been continuously improved. The new national standard has imposed stricter restrictions on the usage scope of synthetic fragrances, and for the first time, it has clearly defined the definition and testing methods of natural fragrances. Recently, the regulatory authorities imposed fines of millions of yuan on three enterprises that violated the regulations on the use of fragrance essences, indicating that the supervision is continuously tightened.
Industry experts point out that at present, the development of flavorings needs to strike a balance between flavor and health. The flavor compensation technology for sugar and sodium reduction products, as well as special flavorings for plant-based foods, have become research hotspots. In the future, the flavoring industry will place greater emphasis on collaborative innovation with the overall food formula, shifting from being an "additive" to a "flavor solution provider".