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Cooling Agents for Face Masks and Skincare: Gentle Is the New Strong

By Baisifu Cooling Agents Division
Cool sensation, long-lasting and gentle - cooling agents for face masks and skincare
Gentle cooling for face masks and skincare
❄ WS · NEWS

WS-1, WS-7 and WS-10 bring instant, penetrating coolness to masks, eye creams and after-sun care – without irritation.

In skincare, cooling signals hydration, calm and care – but only if it arrives without sting. That is why the gentlest members of the WS series are its fastest-growing segment in cosmetics.

WS-1 (p-menthane-3-carboxylic acid) is the mildest grade, nearly odorless and low-volatility – ideal for leave-on lotions and after-sun gels. WS-7 adds a fast-onset, balanced cool for sheet masks and cleansers at 0.01-0.06%. Liquid WS-10 disperses easily through emulsions and sustains a 15-30 minute soothing effect on sun-stressed skin.

All three are non-irritating at recommended levels and carry batch COAs. For formulators, the design choice is curve: WS-7 for an instant fresh feel, WS-10 for the long soothing tail – or both, pre-blended, through our OEM premix service.

Explore the WS-series portfolio →

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